Windows and Doors play a significant role in aesthetics, design, and energy performance of any building be it institutional, commercial or residential. They enhance the over all appeal of the building, coupled with providing physical and visual connection with the outside. There is a rising demand for well-designed windows & doors that provide safety, better lighting, noise reduction and lower energy consumption while being low on maintenance. With the increase in consumer aspirations, premium quality products are achieving a higher and faster market penetration.

Product Innovation is a big priority across all segments of windows and doors. People are turning more towards customised products and manufacturers are therefore challenged to manage more designs and have robust supply chain to support this trend. Brands as well as their partners therefore have the task to constantly upgrade their showrooms or experience centres with the newest offerings or latest trends.

In terms of aesthetics there are two major design trends. The first one is about indoor/outdoor living. People want to be able to live outside. This connectivity of the inside with the outside making patios and terraces as part of the living space is leading to larger span openings in floor plans. This makes the home more versatile and lets natural light and air in. The giant Lift and Slide and Slide and Fold door or even large slider doors are therefore gaining popularity. These doors function like movable walls and therefore fit the bill in terms of functionality and aesthetics.

The second design aspect is contemporary architecture. As more young home owners are buying property they tend to prefer colors and trends which are different from the traditional. Therefore usage of more colors and different colors like champagne gold, silver brush are gaining popularity. The design trends of windows and doors are also shifting from simple casement styles to Tilt and Turn designs which have multipurpose use.

Since cost and simplicity is also a very important aspect especially in multi-storeyed

buildings constructed by builders and developers, the shift is towards sliders from casement and mainly in white colour. Quality conscious customers prefer a good brand of window and doors that will last for at least a decade and a half and therefore usage of good quality windows and doors is on the rise.

Since cost and simplicity are very important aspects in multi-storeyed buildings, the shift is towards sliders from casement and mainly in white colour

In the retail segment which is individual home owners the preference is still the traditional wood colors and therefore the wood foil colors are still popular. The only shift here is to have wood lookalike windows without the disadvantages of wood. uPVC windows and doors fits in here very aptly. People also are more open to experimentation in wood shades from just the traditional teak, mahogany and pine. Consumers are therefore trending towards darker shades like rosewood and black in as well. These wood textured uPVC windows look like wood but are less expensive with no disadvantages of wood like termite attacks, warping and fading besides being very low on maintenance.

In the door segment, wood is still a very popular material especially in the traditional and luxury markets. The door in this segment is almost always a wooden door with intricate artwork on it. However with the innovation happening, alternative material door that have the look of traditional wood garner even more interest than their authentic counterpart. The robustness of these materials plus the water resistance technology with attractive pricing is making them more acceptable in the market. One such material is WPC doors. Made of recyclable Wood Plastic Composite (a special material comprising wood fiber, wood thermal flour and thermoplastics), these extra-special doors combine both flawless style with high-grade substance. Unlike conventional wooden doors, WPC doors are waterproof, decay proof and UV resistant. They never expand or contract, crack or fade and they never need a coat of paint. Their durability is legendary. They look as good as new for 15 years and more. These Doors application are mainly for Internal Room to Room Doors & Bathroom Doors.

Growth in energy efficient windows is another trend which is on the rise. India is second only to U.S. in the green building footprint and can be the largest in the world in 2022 (The Asian Age Oct 7, 2016). With the increase in adoption of green building standards, the trend is towards improving energy efficiency of ventilation and air conditioning applications. With this increase of sustainable construction methods the growth in demand of energy efficient windows is also increasing. Other benefits such as reduced dust, noise and improved thermal insulation are also propelling the growth of well insulated windows in both residential as well as commercial sectors. We expect the trend will also be seen in the replacement and renovation market as well. Recyclable material like uPVC is therefore a very good fit in the windows and doors segment compared to other more popular traditional material.

Overall the windows and doors market shows very interesting and positive trends and we are happy as manufacturers and suppliers of uPVC windows and doors and WPC doors that it gives us a huge scope in both new construction as well as replacement market.