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Wego: Travel Search Engine Helping Users Compare & Book Flights & Hotels Online

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Ross Veitch,Co-Founder & CEO

Ross Veitch

Co-Founder & CEO

The Gen Z is a bird of passage and the globetrotting geeks are no longer a new affair. But many may not pack their bags at all due to the cumbersome task of searching for flightsand hotels, trying to find the best deal possible. In spite of the mushrooming online travel merchants around the globe and their exclusive marketing pitches, the travel shopper might just remain incognizant about better deals on her/his wayfaring options. Travellers need a single platform where they can simply and easily compare flight and hotel deals and shop confidently, reassured that they’ve found the best possible deal online. Wego India displays both flights and hotel rates from a vast inventory of local and international travel suppliers, which includes airlines, small and chain hotel brands, as well as online travel agents.

Ross Veitch(CEO)and Craig Hewett launched Wego.com in 2005 with the core objective to make travel planning and shopping a seamless process, displaying the most comprehensive options available online, with full transparency around pricing, taxes, fees, payment and sur charges. Today running on the four wheels of convenience, simplicity, market relevance and choice, this travel meta search site is pictured as a search driven marketplace
where online travel agents, airlines and hotel chains make available their products to travel shoppers. Partnering with Trust You, a global guest feedback platform, helps Wego deliver authentic hotel ratings and reviews for travellers.

The Most Wanted App
Featured among the top five travel apps in iTunes and Google Play Stores, Wego became the fastest loading mobile travel site in the world earlier this year after implementing Accelerated Mobile Pages (AMP) combined with Progressive Web App (PWA) technology, which delivers an app-like experience with full web reach. Wego has now decreased page load time from around 12 seconds to between 0.50 and three seconds, which ultimately increases conversions by 95 percent, making it an exceedingly seamless experience for users.

To hustle out customers from filling their regular booking details over and over again while booking, Wego’s Personal Travel Wallet securely saves a traveler’s details such as contact information, passport and payment preferences for future transactions


To hustle out customers from filling their regular booking details over and over again while booking, Wego’s Personal Travel Wallet securely saves a traveler’s details such as contact information, passport and payment preferences for future transactions. In addition, the
company introduced the Wego Insider's Club, where users receive notifications of regularly curated discounts and deals across a variety of services. The huge amount of generated traveller data is secured, locked down and tokenized following the best international practices,i.e. the aegis of the shopper’s credentials is not compromised.

Progress through Partnership
Unquestionably, shoppers respond best to choice, and especially to local brands they’re familiar with; and Wego initially prioritized partnering with local travel suppliers. The mutual alliance provided local brands direct reach to travellers with obvious travel intent and also extended their ability to reach international markets, elevating their hotel, brand or airline globally. Wego provides advertisers access to Wego travel audiences via programmatic buying to reach travellers both on and off the website with relevant and targeted advertising, and also works with destination marketing organizations in a series of co-marketing activities using all channels to promote destinations to coincide with seasonal travel times.

The technology trends within the online travel industry and advancements in machine learning as well as in cloud based platforms have made the portal more easily accessible, and have given a new powerful toolkit that Wego's product and marketing teams are exploring enthusiastically.“We value the unique skills of each member of our team and support fresh ideas, individual participation and feedback, which in turn results in an evolved and better company,” commented Ross Veitch.