Recent years have witnessed tremendous growth in the farming sector of the country. There has been a steady rise in the per capita income of an average farmer in India. What's worth mentioning here is that, the development of several tertiary business sectors are ultimately responsible for better yield in the crops and prosperity of the farming population. The organic fertilizer industry has shaped itself in a drastic manner in the last few years. Experts in this field have come up with excellent quality fertilizers for crops and distributed them all over the country. Uttam Phosphates has been in this industry since the year of 2010 and has prospered very well under unparallel leadership.

"We offer a wide range of Organic products that cater to almost every type of crop and market. We manufacture Organic Fertilizer, Growth Regulators, Fungicides, Insecticides, Soil Conditioners. Apart from this we also offer a range of wide range of Inorganic products consisting of Pesticides, Fungicides & Weedicides. What differentiates us from our competitors is right there in our motto. We are a `Farmer Friendly Company'. We operate on the goal of producing "Accessible Quality". We implement the principles of Total Quality Management or TQM in each step of our Manufacturing. This has enabled us to

produce products which are top notch in quality", states Sushil Kumar Upadhyay, Managing Director, Uttam Phosphates.

Chief Business Strategy
The company's strategy is in the genius of its simplicity. It takes extreme steps in making sure that the products are always top quality and do what they are expected to do efficiently. But before launching any product, every new product goes through intense research & development stages. After this is complete, it takes consider-able time in conducting thorough test of the product on different crops, in different conditions and in different parts of the country. They take samples and send them to their on field team and tell them to use them in totally realistic conditions, the way it will be used in the end by the farmers. Then the on field executives send out their thorough feedbacks to the team of Scientists who work on any shortcomings, if there are any. Then again it is tried and tested.

Our R&D team is currently working on expanding our line up of Organic products by working on products based on a lot of different plant extracts like Turmeric, Aloe Vera, Moringa Olifera, and Neem extracts

"Over the years our company has expanded our product range to cover almost every conventional product as well as our self-developed products. Our undying need for excelling, growing and improving has ended up in creating a good dealer network and a huge number of loyal customers in the market. This also resulted in the company reporting growth every year even during times when the whole industry was in a slump", says Sushil.

Future Plans
In the past few years the company has expanded its area of operations from just Madhya Pradesh to Uttar Pradesh, Chattisgarh and Rajasthan. The company also has plans to expand into Jharkhand and Bihar in the near future next. Speaking about the future goals of the company, the MD concludes, "Our company has lots of different plans for the future. Our R&D team is currently working on expanding our line up of Organic products by working on products based on a lot of different plant extracts like Turmeric, Aloe Vera, Moringa Olifera, Neem extracts and others."