The pace of new business innovations in India has been extremely rapid post the pandemic outbreak. Today customers want instant gratification. Whether it is a product or a service customers today look for three things super fast delivery, great quality and affordable rates. Moreover, the Indian e-Commerce Logistic Industry is expected to reach INR 492.4 billion by the end of 2025. With the increasing potential of zonal and local shipments, e-Commerce logistic organizations are keeping no stone unturned to deliver products to the end customers through superfast delivery. Keeping the current market expectations in mind, EVOO, a brand of Elettrica Mobility Private Limited is striving to create an ecosystem to let customers experience a whole new level of satisfaction every time they transact with a business.

EVOO is a fast-evolving an e-Commerce logistic company that has come up with a unique concept of ‘Store on Wheels’ with which it potentially converts any physical grocery store into a ‘Store on Wheels’. Customers buy daily essentials either from a physical store or online. EVOO with its hybrid grocery delivery models allows customers to experience both of these in one place. Customers can buy daily essentials through EVOO’s grocery carts that are available close to their houses or societies. Due to this super innovative delivery model, customers do not have to travel 3 to 4 km to pick up daily essentials from the store. On the other hand,

customers also get to experience the benefits associated with offline shopping. In addition the company offers both cash and digital payment options offering a seamless shopping experience to customers. This model helps EVOO keep additional infrastructure or manpower costs in this business at bay.

“We have come up with a one-stop-shop solution for our customers and with our model we offer a unique shopping experience coupled with the perks of both online and offline shopping at a go”, says Meghna Gohil, Co-founder, EVOO.

Currently, EVOO has carts catering to diverse category of products including kitchen essentials, farm products (vegetable and fruits), staples, essential and FMCG products, dairy and milk products. It also offers ‘Mechanic on Wheels’ 'milk products parlor on wheels'.

With its ‘Store on Wheel’ concept EVOO also offers unique branding and advertising solutions wherein a brand can take the center stage on its carts and enhance eminence among target audience.

EVOO offers unique branding and advertising solutions wherein a brand can take the center stage on its carts and enhance eminence among target audience

It is not unknown that physical branding that is made visible to a target segment more than a few times in a short span create the biggest recall to purchase. With its ‘Store on Wheel’ concept EVOO also offers space to brands to do the same a brand can take the center stage on its carts and enhance eminence among target audience. EVOO’s branding and advertising solution include a full cart painted with the brand’s logo and displays, LED screens, product display for customers and more.

Established in April 2020, EVOO works with employee strength of 25 right now. The company has also grown quickly and is offering its solutions to 14+ sectors in Gurgaon, certain parts of south Delhi and in Ghaziabad. In the upcoming months, the company is planning to expand its services in South Delhi regions and in smart cities like Wave in Ghaziabad.

“One of the biggest strengths of any business lies in the speed and effectiveness with which it can deliver the products or services to its customers. This has been the force behind the stupendous growth of our company”, concludes Meghna.