Bloom Buddy: A Brand of Ethically Produced Organic Plant Care Products for Urban Gardeners

Aditya Pathy,FounderThe Covid-19 pandemic has further reinforced the fear that we will be faced with more health challenges as the population grows. Coupled with the need to stay isolated at our homes, it has compelled us to make lasting lifestyle changes. People are becoming more aware of the environmental sustainability and health benefits of organic foods and consequently organic methods of growing them. This naturally drives the demand for organic products and is in fact a tremendous opportunity for BloomBuddy.

Launched in 2017, BloomBuddy is an exclusive range of ethically produced organic plant care products, formulated by Agri scientists and microbiologists with vast experience and is driven by a genuine passion. BloomBuddy supplies high-quality organic plant nutrition, pesticides and fungicides with an aim to eliminate the toxic chemical formulations currently available in the market, which are heavily detrimental to the environment and to people's health at the same time. Aditya Pathy, Founder says, "We are a single brand organic solution provider for urban plant care. We hope to create a huge awareness of the need for these kinds of eco-friendly products, thereby contributing to the development of the industry, which still has a long way to go!"
BloomBuddy offers a range of plant care products which consist of, among other products, a ready-to-use potting soil mixture, a light-weight growing medium with balanced nutrients. Organic Growth Booster, a certified organic fertilizer, which has a perfect balance of plant nutrients and beneficial microorganisms. Fruit & Flower Fix, a ready-to-use foliar spray that enhances the formation and retention of fruits and flowers. Organic Pesticide and Organic Fungicide that make sure the plants are pest and disease free in a most eco-friendly manner. The USP of BloomBuddy is the ease of use, simplicity and the genuine results that they achieve, which is evident from their returning customers and an increasing pan India demand.

Further, Aditya asserts, "Currently we offer 7 products catering to the most vital requirements of the urban gardener. Complete nutrition for plants with macro, micro and trace nutrients that are required for a healthy, robust and overall growth of plants, flower and fruit formation supplements, organic fungicide and an organic pesticide. Our bestsellers includea ready-to-use potting soil mix and a home compost accelerator. The product portfolio shows our passion and commitment toward making home gardening sustain-able, eco-friendly and a fun and fulfilling familyactivity!"

The company has obtained Organic Certification from the Control Union for most of their products. For the development of Bloom-Buddy's products the company is associated with Tamil Nadu Agricultural University, Coimbatore, Horticultural College and Research Institute, Periyakulam, Tamil Nadu, and Indian Institute of Horticultural Research, Bangalore. BloomBuddy witnessed a consistent 20 percent month-on-month growth rate since its inception and retails at various eCommerce platforms like Amazon, Flipkart, BigBasket and some smaller gardening websites. Additionally, it has also extended its presence in a few brick and mortar stores.

"We have expanded our production facilities and are capable of meeting our huge growing demand. Our scientists have developed more plant specific products and that will soon be ready for launch once our trials are satisfactory. We are looking to partner with established distribution networks so that we can cater to the all India demand with faster response time and customer satisfaction" concludes Aditya.