Value Direct Communication: Revamping Marketer's Perceptions through Novel Lead Generation Paradigms

Cover Story

Value Direct Communication: Revamping Marketer's Perceptions through Novel Lead Generation Paradigms

Internet penetration coupled with smartphone revolution is engendering an expansive digital community. The marketers are not looking for mere traction anymore, but expect some return on every penny they invest. In fact, having burnt a significant chunk of money on digital marketing platforms (including social platforms) without any result, most of the brands have become stereotypical about the medium and fearful to invest further. This is where Value Direct Communication Pvt. Ltd. – the foremost lead generation company in India, pitches in and revamps their perceptions by absorbing the complete risk of carving quality clients out of leads, where brands only pay for the measurable and traceable results. “Gone are the days when marketers relied on branding for boosting their revenue,...