• Orchestrate Your Search
  • Cover Story

    Orchestrate Your Search

    The SEO industry is growing and evolving continuously. The reason behind this quick evolution is the changes made in the search engine algorithms.The SEO industry has survived for a long time and its graph is showing no sign of coming down. A study published by Borrell Associates found that in 2016 companies spent $613 billion in SEO and digital marketing globally. This is three times the amount that was spent in 2008. In fact, in the recent past, SEO has brought about a sea change in the fortunes of several large scales, small-scale, and large-scale businesses. Online presence these days is among the most vital elements for any business to be successful.Businesses are clearly shifting focus from conventional marketing to online marketing and promotion. As increasing numbers of...

Content

Importance of SEO in Online Business

Prem Kumar, SEO Head, Ferns N Petals Pvt. Ltd.

Top SEO Trends for the Hotel Industry

Binu Mathews, Chief Executive Officer, IDS NEXT Business Solutions Pvt. Ltd.

Role of Emerging Technologies to Drive Digital Transformation in Enterprises

Aparna Pallavi, Head Digital Banking, 3i Infotech

A Few Important Guidelines Right to Scale the Business on Top!

Ajit Singh Kular, Head - Search and Digital Marketing, Shivom

The Future of SEO - Techniques to Future - Proof Your SEO

Nawab Singh, Group Head - SEO, GroupM

'Do Yourself' Practices in SEO which can lead to Any Business Success

Somesh Ojha, Founder & CEO, Vendesol Services Pvt. Ltd.

The Cloud Is Drifting Toward the Edge

Sanjay Gupta, Vice President & India Country Manager, NXP Semiconductor

The Business Value of Pervasive Device and Network Visibilityand Control

Ramsunder Papineni, Regional Director - India & SAARC, ForeScout Technologies Inc.