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Creating Larger than Life Events with Purpose is the Need of the Hour

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Anamika Sahu, Managing EditorBollywood has inspired us to make every important moment of our lives as big and as colourful as the 75mm screenshots. Extravagant weddings, birthdays, engagement ceremonies, house warming, or for that matter any personal occasion is looked upon to be equivalent to the majestically planned and articulately executed one on the screen. On the other hand, corporates have also changed gears to introduce colours to their functioning. Be it promotions, award ceremonies, meetings, family day, sports or even seminars or conferences, every occasions has taken a
different route of audience satisfaction whilst achieving the purpose of the event.

Such demands have infused life to the rather slowly rising event industry, which now witnesses a new entrant almost every month. While looking at the industry as an outsider makes us feel that it is all parties there inside, the event industry demands more than just physical or mental ability – confidence in transmitting the idea into reality exactly as the client wants. Having few friends from this industry, I have witnessed them working day in and day out for several sleepless nights at a stretch. The ability to handle any unwanted discrepancies, a manic guest without hurting his/her ego or sometimes important deviation from the plan at the end moment by the client is as important as having the plans A, B and C ready.

Understanding that the demand of the customers are deepening and changing frequently, many of the event management companies have started specializing and serving a particular section of the customer needs, for instance either personal or professional events, and there are others who even go niche to offer just one segment of these, like MICE, or simply wedding. Comprehending that event has become an indispensible part of our life that stands with no scope of error, we bring to you ‘10 Most Promising Event Management Companies’ who provide specialized event management services to their innumerable clients across the globe. We hope that the list helps you partner with one who makes your event ‘Larger than Life’.